5 Predictions for Marketers in 2023

Long-lasting trends that will change how brands and organizations reach and engage audiences.

After several years of uncertainty and unpredictability, marketers across all industries are preparing for whatever trends, disruptions, and curveballs 2023 may throw at them. Our work across multiple industries – healthcare, entertainment, consumer, politics, B2B, and more – gives us a front-row seat to the huge breadth of trends for the year ahead. Want to weigh in? We’d love to hear from you. Until then, here are 5 predictions for 2023 that are here to stay.

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