Brian Wulfe

Executive Vice President

    Brian Wulfe is Executive Vice President at Optimal. In addition to providing strategy and oversight of the company’s paid search, search engine optimization, performance creative, and Amazon advertising practice, he partners with brands of all sizes to help them achieve growth, meet key performance indicators (KPIs), drive sales, and maximize return on investment. Previously, he was the founder and CEO of Effective Spend (now part of Optimal), one of the country’s fastest-growing digital marketing agencies. He previously led the marketing department of LivingDirect, helping establish the company as a leading internet retail business. Brian is a graduate of the University of Texas and lives in Austin.

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